Alright, so it’s been over a week, what can I say … I’m sorry. Wish I could tell you that I was in Cozumel, sucking worms out of tequila bottles and getting in fist fights with the local folk. But unfortunately, the reality is much less pleasant than that. Truth be told, Jessie has had me in a complete tailspin this past week. I’ll be honest, when her ad first crossed my desk, I couldn’t quite grasp the brilliance that is this women. Yeah, the cartoonish color scheme is awesome, but I just couldn’t find the hook. After running it through a battery of analysis tests, I finally gave up. Just when I thought all was lost, I woke up to an epiphany! Grin and Let Jessie Barrett! YES! Of course, it’s a play on words and it’s hilarious! In fact, it’s so funny that my week long streak of belly laughing prevented me from concentrating enough to write. Let Jessie Barrett! YOU. ARE. SO. FUNNY!
And, how about those hundreds of happy clients you have? Well, we called each and every one of them and it turns out they were right again. They said — platinum. We said — you bet.
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